Welcome to the new Digital Marketing Era

“Been there, done that, got the t-shirt”

Launched and led by seasoned branding, marketing and communications dynamo David Kaufer, Kaufer DMC is a digital marketing agency that creates successful branding, visibility and buzz-building programs that leverage this new era. We work with clients to create a social media and inbound marketing platform that helps you connect with customers, build your brand, attract new sales leads, and convert them into happy customers.

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KDMC MARKETING DYNAMOS ARE STANDING BY!

MESSAGE FROM THE FOUNDER

It’s not often that one has an opportunity to witness and work in not just one, but two major industry transitions. I’m fortunate enough to do just that.

When I began my career in PR and Communications in 1987, the technology industry was still nascent. Microsoft was only the 3rd largest software company in America and the concept of creating proactive PR campaigns was foreign to most companies – regardless of their size or industry.

Forward-looking companies (such as Microsoft and Apple, to name two…

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BLOG POSTS

Key Marketing Takeaways From New FTC Social Media FAQs and Guidelines

The good news is that, thus far, social media marketing campaigns have rarely been an FTC target. Plus, since there is so little precedent in these matters, it can be a little slippery when the FTC does get involved. In …

What’s the Difference Between Marketing Automation and an Email Service Provider (ESP)?

When comparing technologies of any kind, whether it’s hardware or software, businesses need to assess any technology based on how it fits their business model and what goals they’re hoping to achieve by using the given technology. Two technologies that are …

How to Get the Most Out of a Sales Call Before it Even Begins

You might have heard salespeople say “Sales is the lifeblood of any business,” and they do say that for a reason. Sales is the driving force of a company because when you think about it, nearly all business processes, from …

Folks we’ve worked with

  • Intentional_logo
  • RRC
  • nbc-universal
  • Cisco Systems
  • Overlake OBGYN
  • Women's Health of KC