Welcome to the new Digital Marketing Era
“Been there, done that, got the t-shirt”
Launched and led by seasoned branding, marketing and communications dynamo David Kaufer, Kaufer DMC is a digital marketing agency that creates successful branding, visibility and buzz-building programs that leverage this new era. We work with clients to create a social media and inbound marketing platform that helps you connect with customers, build your brand, attract new sales leads, and convert them into happy customers.
KDMC MARKETING DYNAMOS ARE STANDING BY!
MESSAGE FROM THE FOUNDER
It’s not often that one has an opportunity to witness and work in not just one, but two major industry transitions. I’m fortunate enough to do just that.
When I began my career in PR and Communications in 1987, the technology industry was still nascent. Microsoft was only the 3rd largest software company in America and the concept of creating proactive PR campaigns was foreign to most companies – regardless of their size or industry.
Forward-looking companies (such as Microsoft and Apple, to name two…
Sep 23, 2016 by Kaufer DMC
We’re often asked, “Which social media platforms are most important for my business?” Our answer: “It depends on your business.” This isn’t always the most satisfying response, but it’s true. As social media has grown over the past decade, we’ve seen different …
Sep 19, 2016 by Will Shepherd
SEO changes as often as Google’s algorithm. Annoying strategies like “keyword spamming” used to be the surefire way to rank high in search engine results page. But they are now a one-way ticket to obscurity. There’s no way that a …
Sep 16, 2016 by Will Shepherd
The effectiveness of an ad depends on the audience that sees it. We all know a commercial for ice isn’t going to interest Eskimos, but it will excite a man in the Sahara. Likewise, blanketing all of social media with …