Welcome to the new Digital Marketing Era
“Been there, done that, got the t-shirt”
Launched and led by seasoned branding, marketing and communications dynamo David Kaufer, Kaufer DMC is a digital marketing agency that creates successful branding, visibility and buzz-building programs that leverage this new era. We work with clients to create a social media and inbound marketing platform that helps you connect with customers, build your brand, attract new sales leads, and convert them into happy customers.
KDMC MARKETING DYNAMOS ARE STANDING BY!
MESSAGE FROM THE FOUNDER
It’s not often that one has an opportunity to witness and work in not just one, but two major industry transitions. I’m fortunate enough to do just that.
When I began my career in PR and Communications in 1987, the technology industry was still nascent. Microsoft was only the 3rd largest software company in America and the concept of creating proactive PR campaigns was foreign to most companies – regardless of their size or industry.
Forward-looking companies (such as Microsoft and Apple, to name two…
Jul 21, 2014 by Kelsey Kaufman
Social media has become the leading source of information for journalists and the public alike. But whether it’s a reliable source is a whole other story (we all remember CNN’s major stumble during the Boston marathon bombing). You want to respond …
Jul 17, 2014 by Luke Severn
Ever since I began writing on a regular basis many years ago, I often found that the most challenging aspect of crafting my article, report, feature, or blog post was the actual title of the work. For those of you …
Jul 15, 2014 by Luke Severn
At Kaufer DMC, we’ve really embraced the role that online reputation plays in a business’s success. That’s why we’ve recently added reputation management to our line of services. We’ve also blogged about how important online reviews are, as well as …