Welcome to the new Digital Marketing Era
“Been there, done that, got the t-shirt”
Launched and led by seasoned branding, marketing and communications dynamo David Kaufer, Kaufer DMC is a digital marketing agency that creates successful branding, visibility and buzz-building programs that leverage this new era. We work with clients to create a social media and inbound marketing platform that helps you connect with customers, build your brand, attract new sales leads, and convert them into happy customers.
KDMC MARKETING DYNAMOS ARE STANDING BY!
MESSAGE FROM THE FOUNDER
It’s not often that one has an opportunity to witness and work in not just one, but two major industry transitions. I’m fortunate enough to do just that.
When I began my career in PR and Communications in 1987, the technology industry was still nascent. Microsoft was only the 3rd largest software company in America and the concept of creating proactive PR campaigns was foreign to most companies – regardless of their size or industry.
Forward-looking companies (such as Microsoft and Apple, to name two…
Jul 14, 2015 by Luke Severn
We all know about the rapid, ongoing increase of mobile usage among consumers, and the fact that Google’s search ranking algorithm now favors mobile-friendly websites on mobile platforms. But we should also be aware of the impact that mobile marketing is having on …
Jun 30, 2015 by David Kaufer
The good news is that, thus far, social media marketing campaigns have rarely been an FTC target. Plus, since there is so little precedent in these matters, it can be a little slippery when the FTC does get involved. In …
Jun 18, 2015 by Luke Severn
When comparing technologies of any kind, whether it’s hardware or software, businesses need to assess any technology based on how it fits their business model and what goals they’re hoping to achieve by using the given technology. Two technologies that are …